About Us

We are mbi

Established in 1992, the Market Builder, Inc. is a full service communication solutions provider, specializing in data sciences. MBI believes that the accurate usage of critical data is the key to successful communication and business continuity.  Our award-winning executive team has over 145 combined years of proven results. MBI’s responsiveness, personal attention, experience and dedication to deliver results set us above the rest.

From the Market Builder’s humble beginning as a means for owners Peggy Lawson and her husband Keith Lawson to support their family while working from their home, to its state of the art headquarters just miles from the Falcon Field Business Park, the owners have stayed true to their core values. In 2007 the City of Mesa Chamber of Commerce awarded the Market Builder, Inc. the Small Business of the Year Award. Peggy and Keith have both been awarded the Lifetime Achievement Award by the Arizona Direct Marketing Association. The Market Builder, Inc. was recognized as Direct Marketer of the year and has received multiple times the prestigious Otto Award.

As a woman-owned enterprise, the Market Builder has an innate need as an organization to help and care for others in our community with the primary principals (Peggy and Keith) sitting on the board of a 501(c)3 non-profit, Under the Shield Foundation, an organization specializing in caring for the mental health of our nation’s first responders and military.

We provide an a-la-carte holistic approach to marketing and communications, along with the professional production capabilities to back them up.  This includes the physical print, bindery, and mailing of targeted direct marketing, along with the electronic communication mediums of email, sms, and variable video, in addition to targeted digital ad placement.  

Our mission is to honor the gifts we are given by positively impacting the lives of our employees, customers, and community.

Small Business of the Year

Direct Marketer of the Year

ADMA Otto Award


We do what we say we will and share with you what we actually do


We do what we say we are going to do and tell you when it will be done


We approach each client, job, campaign, and employee energetically and positively


We keep you informed of all real and actual challenges as they happen


We meet and exceed your expectations in all we do with you and for you

Flexibility & Hard Work

We willingly do whatever it takes to meet and exceed your expectations on each and every assignment

The Lawsons



Peggy produces success by drawing on her more than forty years of experience in marketing, management, and data management…



As an active member of the community, Keith places special emphasis on continuing education and strives to help others by sharing his extensive work experience…


Vice President | General Manager

Paul’s career began when he was three years old, sitting on his dad’s lap and watching him code software on the computer…


Office Manager

At MBI, Amanda works across all departments to make sure everyone has the tools to succeed. She keeps us running smoothly and…